This is part 4 of the Azure SQL Database series. In this session I cover the business continuity within the context of Azure SQL Databases. I start off with what business continuity is how it is important for an organization. I discuss how the terms RTO, RPO and Retention are important to understand and establish business continuity plans. In this session I go over first the Database Export method of backing up the data. I explain how this should not be your first choice for database backup in Azure SQL. I further divulge into the Automated point-in-time restore backups and discuss the details of it. Finally, I discuss what Active geo-replication of database is and how that’s the premium choice of ultimate Disaster Recovery and High Availability of Databases in Azure SQL Database.